Category: Dean’s Notes

23 YEARS OF BE SEEN

Company start-up stories abound. We’ve all heard the tales of people huddled in their garages with great ideas and no money. The story of PMD begins in an NYU dorm room, where a group of second year students are working to get music artists SEEN around New York City.

DEAR ADVERTISER: DO YOUR ADS SELL?

So … Super Bowl Sunday is history. How many ads do you remember? Out of those, how many products or services will you spend money on? And what the heck was Bob Dylan doing on TV? Advertisers paid an average of $4 million for a 30-second commercial during the Big (boring) Game. Does the high-investment on a high-profile spot always turn into a high-return?

MERRY HOLIDAYS FROM PMD!

2013 is almost over! But before we step into 2014, the PMD staff and I would like to take this moment to thank you. We have the most hard working personnel, the greatest friends, the most generous display venue partners, and of course, the most loyal clients anywhere. Thank you for making 2013 fantastic.

BEST WISHES FOR 2013

2012 is almost in the history books. And for many, it’s been a tough year; economic uncertainty, presidential politics, and Hurricane Sandy loom large. Fortunately, we’ve had a good year at PMD. So let’s reflect, and say thank you to all the people in the PMD universe.

SUPER STORM SANDY AFTERMATH: BACK UP & STANDING TALL

When the storm surge from Hurricane Sandy hit the East Coast last Monday night, PMD’s New York City operation was plunged into darkness. With the help of battery operated smart phones, AM/FM radios, dedicated personnel, and a little bit of ingenuity, we were able to stay informed as well as continue working throughout the week.

MADONNA’S NEWEST – MDNA

When Interscope Records wanted The Queen of Pop to be seen coast to coast, who did they call? Impressions are where it’s at, even Madonna knows this. Eyeballs on your message, people in front of your images, audiences watching YOU. A network of 35,000 independent storefronts, inside 500 neighborhoods, across 22 DMAs… that’s a lot of eyeballs.

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